Introducing Our 2020 Mission Report
March 17, 2021 // by Adeline Druart
Last year was a defining moment in our journey as a mission-led business.
The central tenets of our 36-year-old company – putting our people and farmers first and evaluating our impact on and within a larger system – laid the foundation for us to face the challenges ahead, with our mission in the forefront.
Not only did we have to meet the moment, but we must forge an accelerated path to recovery for our communities, leveraging disruption and change to build resilience for the future. In life and business, whenever possible, I believe we should work towards systemic change over simply solving the problem in front of us. At Vermont Creamery, we ascribe to this principle of deep positive changes over short-term fixes in couple meaningful ways.
Three decades ago, we introduced goat cheese to Americans and built demand for it; over time we created the goats’ milk supply to fuel that demand. Today, we are channeling that demand and momentum to not only to grow the Vermont supply of goats’ milk, but to support dairy diversification in agriculture, for the shared benefit of a regenerative food system where our farmers and producers thrive together.
Similarly, we are chasing systemic change for our employees with young children struggling to find affordable childcare. While we continue to bolster our family-friendly benefits and starting wage for our workforce, we are also working with Vermont lawmakers to build a new statewide system to offer affordable, accessible, and quality childcare for all. Childcare reform is essential not just for our employees, but for all working families in Vermont and nationwide.
We know that food is what brings us together.
It is a simple meal to close the day as a family, to celebrate, and also to heal. Last year, Americans rediscovered their kitchens, filling the need for comfort through homemade buttery cookies, a salad sprinkled with goat cheese, or a cheeseboard to elevate the moment. Consumers found new significance in farming as the backbone of our food system along with sharing and supporting those in need. We pivoted to meet this moment; our employees hustled to turn each drop of milk into cheese and truckfuls of delicious dairy to be shipped across the country, keeping home cooks inspired. After all, sustainable, delicious food is how we share our love and hope for a better future.
Our ongoing commitment is to operate our business as a force for good – to make dairy that tastes better because it’s made better. As we reflect on our role as essential workers this year, and the good fortune we had during a trying time, we are equally passionate about the work ahead. We must meet the moment to create a brighter, more just and resilient future for generations to come, on farm, in the kitchens and in our communities.
Thank you for your support and partnership this year, and a special thank you to our 134 Bettermakers who are the force, hands and hearts behind our positive impact.
President, Vermont Creamery